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Marketing research / David A. Aaker ... [et al.].

Contributor(s): Material type: TextTextPublication details: Hoboken, NJ : John Wiley, c2010.Edition: 10th edDescription: xvii, 798 p. : ill ; 27 cmISBN:
  • 9780470317259 (cloth : alk. paper)
  • 0470317256 (cloth : alk. paper)
Subject(s): DDC classification:
  • 658.8/3 22
LOC classification:
  • HF5415.2 .M35548 2010
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Holdings
Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658.83 AA MA (Browse shelf(Opens below)) Available T0038484

Includes bibliographical references and index.

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