Secrets of the moneylab : how behavioral economics can improve your business /
By: Chen, Kay-Yut
Title By: Krakovsky, Marina
Material type:
BookPublisher: New York : Portfolio/Penguin, 2010.Description: x, 246 p ; 24 cm.ISBN: 9781591843542; 1591843545Subject(s): Economics -- Psychological aspects | Success in businessDDC classification: 658.4/032
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
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| REGULAR | University of Wollongong in Dubai Main Collection | 658.4032 CH SE (Browse shelf) | Available | T0040578 |
Total holds: 0
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| 658.403072 ZI BU Business research methods / | 658.403072 ZI BU Business research methods / | 658.4032 CH LE Learning for action : a short definitive account of soft systems methodology and its use for practitioner, teachers, and students / | 658.4032 CH SE Secrets of the moneylab : how behavioral economics can improve your business / | 658.4032 ES SE Essentials of business analytics : | 658.4032 FL BU Business and competitive analysis : effective application of new and classic methods | 658.4032 HI IN Introduction to operations research / |
Includes bibliographical references and index.
Capitalizing on uncertainty -- Fair's fair -- What goes around : reciprocity -- Crossing the bounds of reason : rationality -- Reputation, reputation, reputation -- In whom we trust -- Playing the rules of the game -- Predicting the unpredictable.