New product development and delivery : ensuring successful products through integrated process management /
By: Brethauer, Dale M
Material type:
BookPublisher: New York : AMACOM, c2002.Description: xvi, 192 p. : ill ; cm.ISBN: 0814407137Subject(s): New products -- MarketingDDC classification: 658.8
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 BR NE (Browse shelf) | Checked out | 07/08/2013 | T0024154 |
Total holds: 0
Includes bibliographical references and index.