Principles of marketing /

By: Brassington, Frances

Title By: Pettitt, Stephen

Material type:

BookPublisher: Harlow, England ; New York : FT/Prentice Hall, 2003.Edition: 3rd ed.Description: xxiv, 1136 p. : col. ill ; 27 cm.ISBN: 0273657917 (pbk.)Subject(s): MarketingDDC classification: 658.8

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Holdings ( 1 )
Title notes

Item type	Home library	Call number	Status	Date due	Barcode	Item holds
REGULAR	University of Wollongong in Dubai Main Collection	658.8 BR PR (Browse shelf)	Available		T0028479

Total holds: 0

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Previous	658.8 BR MA Marketing and sales analytics :	658.8 BR MI Mission-based marketing : positioning your not-for-profit in an increasingly competitive world /	658.8 BR NE New product development and delivery : ensuring successful products through integrated process management /	658.8 BR PR Principles of marketing /	658.8 BU ES Essential tools for operations management : tools, models and approaches for managers and consultants /	658.8 BU IL Building brand community on the Harley-Davidson posse ride	658.8 BU MA Marketing excellence : winning companies reveal the secrets of their success /	Next

Includes bibliographical references and index.

UOWD Library

Principles of marketing /

By: Brassington, Frances

Title By: Pettitt, Stephen

, Shelving location: Main Collection Close shelf browser