Managing business in a multi-channel world : success factors for E-business /
Title By: Saarinen, Timo | Tinnilä, Markku | Tseng, Anne
Material type: BookPublisher: Hershey PA : Idea Group Pub., c2005.Description: xvii, 347 p. : ill ; 27 cm.ISBN: 1591406293 (hard cover); 1591406307 (soft cover); 1591406315 (ebook)Subject(s): Electronic commerce -- Management | Technological innovations -- Management | Information technology -- ManagementDDC classification: 658.8/72
Summary:
"This book is designed to address the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace"--Provided by publisher.
Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.872 MA NA (Browse shelf) | Available | T0029609 |
Total holds: 0
Includes bibliographical references and index.
"This book is designed to address the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace"--Provided by publisher.