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21.
Modern competitive analysis / Sharon M. Oster. by
Edition: 3rd ed.
Material type: Text Text
Publication details: New York : Oxford University Press, 1999
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 338.6048 OS MO, ...

22.
Strategic advertising management / Larry Percy, John R. Rossiter, Richard Elliott. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford ; New York : Oxford University Press, 2001
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.1 PE ST.

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