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1.
Digital marketing : Strategy, implementation and practice Dave Chaffey, Fiona Ellis-Chadwick by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow : Pearson Education, c2022
Other title:
  • Digital marketing : strategy, implementation and practice
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.87202854678 CH DI.

2.
Digital marketing : Strategy, implementation and practice / Dave Chaffey, Fiona Ellis-Chadwick by
Edition: 7th ed.
Material type: Text Text
Publication details: Harlow : Pearson Education, c2019
Other title:
  • Digital marketing : strategy, implementation and practice
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.87202854678 CH DI.

3.
Social media marketing : theories & applications Stephan Dahl by
Edition: 2nd ed.
Material type: Text Text
Publication details: Thousand Oaks, California : SAGE PUBLICATIONS, c2018
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 DA SO.

4.
Digital branding : a complete step-by-step guide to strategy, tactics and measurement Daniel Rowles by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, c2018
Other title:
  • Digital branding : a complete step by step guide to strategy, tactics and measurement
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.82702854678 RO DI.

5.
Native advertising : the essential guide Dale Lovell by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, c2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.1 LO NA.

6.
Social media analytics : effective tools for building, interpreting, and using metrics Marshall Sponder by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2012
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 SP SO.

7.
Social media analytics strategy : using data to optimize business performance Alex Goncalves by
Publication details: Las Vegas : Apress, c2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 GO SO.

8.
Digital analytics for marketing Marshall Sponder and Gohar F. Khan by
Publication details: New York, NY : Routledge, c2018
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.8 SP DI, ...

9.
Digital and social media marketing : a results-driven approach / edited by Aleksej Heinze, Gordon Fletcher, Tahir Rashid and Ana Cruz by
Publication details: London : Routledge, c2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 DI GI.

10.
Network marketing : social media network marketing K.L. Hammond by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CreateSpace Independent Publishing Platform, 2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 HA NE.

11.
Digital marketing : Strategy, implementation and practice / Dave Chaffey, Fiona Ellis-Chadwick by
Edition: 6th ed.
Material type: Text Text
Publication details: Harlow : Pearson Education, c2016
Other title:
  • Digital marketing : strategy, implementation and practice
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (3)Call number: 658.87202854678 CH DI, ...

12.
Social media marketing : game theory and the emergence of collaboration Eric Anderson by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Heidelberg ; New York : Springer, c2010
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 AN SO.

13.
Internet marketing : integrating online and offline strategies / Mary Lou Roberts; Debra L Zahay. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, OH : South-Western Cengage Learning, c2013
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.848 RO IN, ...

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