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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill Irwin, c2009Availability: Items available for loan: University of Wollongong in Dubai (3). Location(s): Main Collection 658.8 ZE SE.
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Cost management : strategies for business decisions / Ronald W. Hilton, Michael W. Maher, Frank H. Selto.
by Hilton, Ronald W | Maher, Michael, 1946- | Selto, Frank H. Edition: 4th ed.Material type: Book Publisher: Boston : McGraw-Hill/Irwin, c2008Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.1552 HI CO.
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Successful direct marketing methods : interactive, database, and customer-based marketing for digital age / Bob Stone and Ron Jacobs.
by Stone, Bob, 1918-2007 | Jacobs, Ron, 1948-. Edition: 8th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2008Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.84 ST SU.
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John Maynard Keynes / Hyman P. Minsky.
by Minsky, Hyman P. Material type: Book Publisher: New York : McGraw Hill, c2008Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 330.156 MI JO.
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Retailing management / Michael Levy, Barton A. Weitz.
by Levy, Michael, 1950- | Weitz, Barton A. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill Irwin, c2009Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.87 LE RE.
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The Six Sigma way : how GE, Motorola, and other top companies are honing their performance / by Peter S. Pande, Robert P. Neuman, Roland R. Cavanagh.
by Pande, Peter S | Neuman, Robert P | Cavanagh, Roland R. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, 2000Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.562 PA SI.
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International economics / Dennis R. Appleyard, Alfred J. Field, Jr., Steven L. Cobb.
by Appleyard, Dennis R | Field, Alfred J | Cobb, Steven L. Edition: 6th ed.Material type: Book Publisher: Boston : McGraw-Hill Irwin, c2008Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 337 AP IN.
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Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr., Harper W. Boyd Jr.
by Mullins, John W. (John Walker) | Walker, Orville C. Edition: 6th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2008Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.8 MU MA.
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Investment banking explained : an insider's guide to the industry / Michel Fleuriet.
by Fleuriet, Michel. Material type: Book Publisher: New York : McGraw Hill, c2008Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 332.66 FL IN.
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Introduction to derivative financial instruments : options, futures, forwards, swaps, and hedging / Dimitris N. Chorafas.
by Chorafas, Dimitris N. Material type: Book Publisher: New York : McGraw-Hill, c2008Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 332.6457 CH IN.
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Way of the turtle / Curtis M. Faith.
by Faith, Curtis M. Material type: Book Publisher: New York : McGraw-Hill, c2007Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 332.6452 FA WA.
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The war for wealth : the true story of globalization, or why the flat world is broken / Gabor Steingart.
by Steingart, Gabor, 1962-. Material type: Book Publisher: New York : McGraw Hill, c2008Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 337 ST WA.
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Greenspan's bubbles : the age of ignorance at the Federal Reserve / William A. Fleckenstein with Frederick Sheehan.
by Fleckenstein, William A | Sheehan, Frederick. Material type: Book Publisher: New York : McGraw Hill, c2008Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 332.11092 FL GR.
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When markets collide : investment strategies for the age of global economic change / Mohamed A. El-Erian.
by El-Erian, Mohamed A, 1958-. Material type: Book Publisher: New York : McGraw-Hill, c2008Other title: Global economic change.Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 381.101 EL WH.
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Value at risk : the new benchmark for managing financial risk / Philippe Jorion.
by Jorion, Philippe, 1955-. Edition: 3rd ed.Material type: Book Publisher: New York : McGraw-Hill, c2007Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.155 JO VA.
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Successful business intelligence : secrets to making BI a killer app / Cindi Howson.
by Howson, Cindi. Material type: Book Publisher: New York : McGraw-Hill, c2008Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 657.472 HO SU.
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Schaum's outline of microeconomics / Dominick Salvatore.
by Salvatore, Dominick. Edition: 4th ed.Material type: Book Publisher: New York : McGraw-Hill, c2006Other title: Microeconomics.Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 338.5 SA SC.
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Hedge funds demystified : a self-teaching guide / Scott Frush.
by Frush, Scott P. Material type: Book Publisher: New York : McGraw-Hill, c2008Online access: Location Map Availability: No items available Checked out (1).
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Economics of social issues / Ansel M. Sharp, Charles A. Register, Paul W. Grimes.
by Sharp, Ansel Miree, 1924- | Register, Charles A | Grimes, Paul W. Edition: 18th ed.Material type: Book Publisher: Boston : McGraw-Hill/Irwin, c2008Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 330 SH EC.
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Commodities demystified / Scott Frush.
by Frush, Scott P. Material type: Book Publisher: New York : McGraw-Hill, c2008Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 332.6 FR CO.
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