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1.
Digital marketing : Strategy, implementation and practice Dave Chaffey, Fiona Ellis-Chadwick by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow : Pearson Education, c2022
Other title:
  • Digital marketing : strategy, implementation and practice
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.87202854678 CH DI.

2.
Multichannel marketing : metrics and methods for on and offline success Akin Arikan by Series: Serious skills
Publication details: Indianapolis, Ind. : Wiley Pub., c2008
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 AR MU.

3.
Digital marketing : Strategy, implementation and practice / Dave Chaffey, Fiona Ellis-Chadwick by
Edition: 7th ed.
Material type: Text Text
Publication details: Harlow : Pearson Education, c2019
Other title:
  • Digital marketing : strategy, implementation and practice
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.87202854678 CH DI.

4.
The business of media distribution : monetizing film, TV, and video content in an online world Jeffrey C. Ulin by
Edition: 3rd ed.
Material type: Text Text
Publication details: London : Routledge, c2019
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 384.068 UL BU.

5.
Digital luxury : transforming brands & consumer experiences Wided Batat by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Sage, 2019
Availability: Not available: University of Wollongong in Dubai: Checked out (1).

6.
Dotcom secrets : the underground playbook for growing your company online Russell Brunson by
Material type: Text Text
Publication details: New York : Morgan James Publishing, 2015
Other title:
  • DotComSecrets
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 BR DO.

7.
The online millionaire : strategies for building a web-based empire on eBay and beyond Amy Joyner by
Material type: Text Text
Publication details: Hoboken, N.J. : John Wiley, c2007
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.87 JO ON.

8.
Digital transformation in business and society : theory and cases edited by Babu George, Justin Paul by
Material type: Text Text
Publication details: Switzerland : Palgrave, c2020
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 303.4833 DI GI.

9.
The SEO battlefield : winning strategies for search marketing programs Anne Ahola Ward by
Material type: Text Text
Publication details: Beijing ; Boston : O'Reilly, 2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 WA SE.

10.
The digital marketing handbook : a step-by-step guide to creating websites that sell Robert W. Bly by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Irvine, California : Entrepreneur Press, c2018
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (3)Call number: 658.872 BL DI, ...

11.
Digital marketing strategy : an integrated approach to online marketing Simon Kingsnorth by
Edition: 2nd ed.
Material type: Text Text
Publication details: London : Kogan Page Ltd., c2019
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (4)Call number: 658.872 KI DI, ...

12.
Social commerce : consumer behaviour in online environments Edited by Rosy Boardman, Marta Blazquez, Claudia E. Henninger, Daniella Ryding by
Material type: Text Text
Publication details: New York, NY : Springer Berlin Heidelberg, 2019
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8​72 SO CI.

13.
Social media marketing 2019 : how to reach millions of customers without wasting your time and money - proven ways to grow and advertise your business on Facebook, Instagram, YouTube, and Twitter Sean Dollwet by
Publication details: United States : Independently Published, c2019
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 DO SO.

14.
Digital branding : a complete step-by-step guide to strategy, tactics and measurement Daniel Rowles by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, c2018
Other title:
  • Digital branding : a complete step by step guide to strategy, tactics and measurement
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.82702854678 RO DI.

15.
Understanding digital marketing : marketing strategies for engaging the digital generation Damian Ryan by
Edition: 4th ed.
Material type: Text Text
Publication details: London: Kogan Page, c2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 RY UN.

16.
Digital marketing strategy : an integrated approach to online marketing Simon Kingsnorth by
Material type: Text Text
Publication details: Philadelphia, PA : Kogan Page, c2016
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 KI DI.

17.
Native advertising : the essential guide Dale Lovell by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, c2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.1 LO NA.

18.
The fluid consumer : next generation growth and branding in the digital age Teo Correia by
Material type: Text Text
Publication details: London : Kogan Page ; c2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 CO FL.

19.
Mobile marketing : how mobile technology is revolutionizing marketing, communications and advertising Daniel Rowles by
Edition: 2nd ed.
Material type: Text Text
Publication details: New York : Kogan Page, c2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 RO MO.

20.
Strategic social media : from marketing to social change L. Meghan Mahoney and Tang Tang by
Material type: Text Text
Publication details: Chichester, West Sussex, UK : Wiley-Blackwell, 2017
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 302.3 MA ST.

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