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Use and Abuse of Television : a Social Psychological Analysis of the Changing Screen J. Mallory Wober

By: Material type: TextTextPublication details: Taylor & Francis, 2013. London :Description: vii, 252 p. ; 23 cmISBN:
  • 9781138990159
Subject(s): DDC classification:
  • 302.2345 WO US
Online resources: Summary: A critical review of the harms and benefits of television that also examines systems for maximizing television's benefits. The author breaks away from the conventional jargon of audience measurement and other traditional research methods, proposing instead new and alternative European and Australian methods of evaluating programming. Typical characterizations of the television screen - broadly defined to include television, home video, movies, games, programs, and computers - as either the root of all social ills or the potential savior of society are reexamined. Wober's ultimately optimistic.
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Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 302.2345 WO US (Browse shelf(Opens below)) Available T0058781

A critical review of the harms and benefits of television that also examines systems for maximizing television's benefits. The author breaks away from the conventional jargon of audience measurement and other traditional research methods, proposing instead new and alternative European and Australian methods of evaluating programming. Typical characterizations of the television screen - broadly defined to include television, home video, movies, games, programs, and computers - as either the root of all social ills or the potential savior of society are reexamined. Wober's ultimately optimistic.

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