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Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner Jr.

By: Contributor(s): Material type: TextTextPublication details: Boston, Mass. : McGraw-Hill, c2009.Edition: 4th edDescription: xxv, 678 p. : ill ; 27 cmISBN:
  • 9780071263436
Subject(s): DDC classification:
  • 658.8 DW BU
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Holdings
Item type Current library Call number Status Date due Barcode
3 DAY LOAN University of Wollongong in Dubai Main Collection 658.8 DW BU (Browse shelf(Opens below)) Available T0049976
REGULAR University of Wollongong in Dubai Main Collection 658.8 DW BU (Browse shelf(Opens below)) Available T0044366
REGULAR University of Wollongong in Dubai Main Collection 658.8 DW BU (Browse shelf(Opens below)) Available T0034600

Includes bibliographical references (p. 653-661) and index.

TBS902, MARK917

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