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1.
Global marketing strategy : an executive digest Bodo B. Schlegelmilch by Series:
Material type: Text Text
Publication details: Switzerland : Springer, c2023
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.848 SC GL.

2.
Marketing communications objectives, strategy, tactics John R. Rossiter; Larry Percy and Lars Bergkvist by
Publication details: London : Sage, c2018
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 RO MA.

3.
Principles of marketing Philip Kotler, Gary Armstrong by
Edition: 19th ed.
Publication details: Harlow, UK : Pearson Eductaion Limited, c2024
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 KO PR.

4.
Principles of marketing Philip Kotler, Gary Armstrong by
Edition: 18th ed.
Publication details: Harlow, UK : Pearson Eductaion Limited, c2021
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 KO PR.

5.
Marketing Paul Baines, Chris Fill, Sara Rosengren, Paolo Antonetti by
Edition: 5th ed.
Material type: Text Text
Publication details: Oxford : Oxford University Press, 2019
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.8 BA MA, ...

6.
Ethnic marketing John Stanton, Guilherme Pires by Series: Routledge studies in marketing
Edition: 1st edition.
Material type: Text Text
Publication details: London : Routledge, 2018
Availability: Not available: University of Wollongong in Dubai: Ordered (1).

7.
Handbook of advances in marketing in an era of disruptions : essays in honour of Jagdish N. Sheth edited by Atul Parvatiyar, Rajendra Sisodia by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles : SAGE, c2019
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 HA ND.

8.
Principles and practice of marketing David Jobber, Fiona Ellis-Chadwick by
Edition: 9th ed.
Publication details: London : McGraw-Hill, c2020
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 JO PR.

9.
Principles of marketing Philip Kotler, Gary Armstrong, Lloyd C. Harris, Nigel Piercy by
Edition: 7th European ed.
Material type: Text Text
Publication details: Harlow, United Kingdom : Pearson, 2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 KO PR.

10.
Retail marketing strategy : delivering shopper delight Constant Berkhout by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : KoganPage, 2016
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 BE RE.

11.
Store environment, marketing communication and impulse buying : a comparative study between Egyptian and Italian shoppers Maha Mosbah by
Publication details: Mauritius : LAP Lambert Academic Publishing, c2018
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 338.47664 MO ST.

12.
This is marketing : you can't be seen until you learn to see Seth Godin by
Material type: Text Text
Publication details: London : Portfolio Penguin, 2018
Availability: Not available: University of Wollongong in Dubai: Checked out (1).

13.
Unlocking the customer value chain : how decoupling drives consumer disruption / Thales S.Teixeira with Greg Piechota by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Currency, c2019
Availability: Not available: University of Wollongong in Dubai: Checked out (1).

14.
Services marketing William Chitty, Steven D'Alessandro, David Gray, Andrew Hughes by
Edition: 2nd ed.
Publication details: Ausralia : Oxford University Press, c2019
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 CH SE.

15.
Financial dimensions of marketing decisions David W Stewart by Series: Palgrave studies in marketing, organizations and society ; 16292
Material type: Text Text
Publication details: New York, NY : Palgrave Macmillan, c2019
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 ST FI.

16.
Sustainable luxury brands : evidence from research and implications for managers Cesare Amatulli, Matteo De Angelis, Michele Costabile, Gianluigi Guido by Series: Palgrave Advances in Luxury
Material type: Text Text
Publication details: London, England : Palgrave Macmillan, c2017
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 AM SU.

17.
Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr, Joseph P. Cannon, E. Jerome McCarthy by
Edition: 16th ed.
Material type: Text Text
Publication details: New York, NY : McGraw-Hill, c2019
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 PE ES.

18.
Marketing / Roger A. Kerin, Steven W. Hartley by
Edition: 14th ed.
Material type: Text Text
Publication details: New York, NY : McGraw-Hill Education, c2019
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 KE MA.

19.
Integrated marketing communications Bill Chitty, Edwina Luck, Barker, Sassenberg, Terence A. Shimp, J. Craig Andrews by
Publication details: Southbank : Victoria Cengage, c2018
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 CH IN.

20.
International marketing Daniel W. Baack, Barbara Czarnecka & Donald Baack by
Edition: 2nd ed.
Material type: Text Text
Publication details: London : Sage, c2019
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.848 BA IN.

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