Managerial economics : concepts and principles / Donald N. Stengel.
Material type: TextSeries: Publication details: New York, NY : Business Expert Press, c2011.Description: 151 p. : ill. ; 24 cmISBN:- 9781606492192
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Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.1511 DO MA (Browse shelf(Opens below)) | Available | T0043835 |
Includes bibliographical references and index.
Economic principles inform good business decision making. Although economics is sometimes dismissed as a discourse of practical relevance to only a relatively small circle of academicians and policy analysts who call themselves economists, sound economic reasoning benefits any manager of a business, whether they are involved with production and operations, marketing, finance, or corporate strategy. Along with enhancing decision making, the field of economics provides a common language and framework for comprehending and communicating phenomena that occur within a business, as well as between a business and its environment.
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