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1.
Kellogg on marketing / The Marketing faculty of The Kellogg school of management, Edited by Alice M. Tybout, Bobby J. Calder. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley, 2010
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 KE LL.

2.
Kellogg on advertising & media : the Kellogg School of Management / edited by Bobby J. Calder. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, c2008
Other title:
  • Kellogg on advertising and media
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.111 KE LL.

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