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	1.	The economy of brands / Jan Lindemann. by Lindemann, Jan Material type: Text; Format: print ; Literary form: Not fiction Publication details: Basingstoke ; New York : Palgrave Macmillan, c2010 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.5038 LI EC.
	2.	Brands and branding / edited by Rita Clifton with Sameena Ahmad ... [et al.]. by Clifton, Rita [Editor.] Ahmad, Sameena [Editor.] Chajet, Jonathan [Editor.] Doane, Deborah [Editor.] Ellwood Iain [Editor.] Feldwick, Paul [Editor.] Frampton, Jez Editor Gibbons, Giles Editor Hobsbawm, Andy Editor Lindemann, Jan Editor Poulter, Allan Editor Raison, Max Editor Simmons, John Editor Smith, Shaun Editor Edition: 2nd ed. Material type: Text; Format: regular print Publication details: London : The Economist, c2009 Other title: Brands and branding : the economist Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 BR AN.

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