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Managing business in a multi-channel world : success factors for E-business / Timo Saarinen, Markku Tinnila, Anne Tseng, [editors].

Contributor(s): Material type: TextTextPublication details: Hershey PA : Idea Group Pub., c2005.Description: xvii, 347 p. : ill ; 27 cmISBN:
  • 1591406293 (hard cover)
  • 1591406307 (soft cover)
  • 1591406315 (ebook)
Subject(s): DDC classification:
  • 658.8/72 22
LOC classification:
  • HF5548.32 .M354 2005
Summary: "This book is designed to address the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace"--Provided by publisher.
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Holdings
Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658.872 MA NA (Browse shelf(Opens below)) Available T0029609

Includes bibliographical references and index.

"This book is designed to address the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace"--Provided by publisher.

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