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1.
Advertising media planning : a brand management approach / Larry D. Kelley, Donald W. Jugenheimer and Kim Bartel Sheehan by
Edition: 4th ed.
Material type: Text Text
Publication details: New York ; London : Routledge, Taylor & Francis Group, c2015
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.111 KE AD.

2.
Controversies in contemporary advertising Kim Bartel Sheehan by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles : SAGE, c2014
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.1 SH CO.

3.
Advertising media planning : a brand management approach / Larry D. Kelley, Donald W. Jugenheimer, and Kim Bartel Sheehan. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Armonk, New York : M.E. Sharpe, c2011
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.111 KE AD.

4.
Using qualitative research in advertising : strategies, techniques, and applications / Margaret A. Morrison ... [et al.]. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks, Calif. : SAGE, c2012
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.1072 MO US.

5.
Controversies in contemporary advertising / Kim Bartel Sheehan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks : Sage Publications, c2003
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 659.1 SH CO, ...

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