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	1.	Understanding digital marketing : marketing strategies for engaging the digital generation Damian Ryan by Ryan, Damian Edition: 4th ed. Material type: Text Publication details: London: Kogan Page, c2017 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 RY UN.
	2.	Strategic planning for public relations Ronald D. Smith by Smith, Ronald D, 1948- Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, NY : Routledge, c2017 Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 659.2 SM ST, ...
	3.	Contemporary publics : shifting boundaries in New Media, technology and culture edited by P. David Marshall ... [et al.] by Marshall, P. David [Edited by] D'Cruz, Gilenn [Edited by] McDonald, Sharyn [Edited by] Lee, Katja [Edited by] Material type: Text Publication details: London : Palgrave Macmillan, c2016 Online resources: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 070.4 CO NT.
	4.	Public relations and the public interest Jane Johnston by Johnston, Jane Series: Routledge research in public relations ; 7 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; London : Routledge, Taylor & Francis Group, c2016 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.2 JO PU.
	5.	Twitter is not a strategy : rediscovering the art of brand marketing Tom Doctoroff by Doctoroff, Tom Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Palgrave Macmillan, c2014 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 DO TW.
	6.	Planning and managing public relations campaigns : a strategic approach Anne Gregory by Gregory, Anne, 1953- Series: PR in practice Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Philadelphia : Kogan Page, c2015 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.2 GR PL.
	7.	Understanding social media : how to create a plan for your business that works / Damian Ryan by Ryan, Damian Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, c2015 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 RY UN.
	8.	The PR masterclass : how to develop a public relations strategy that works / Alex Singleton by Singleton, Alex Material type: Text; Format: print ; Literary form: Not fiction Publication details: West Sussex : John Wiley & Sons, 2015 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.2 SI PR.
	9.	Marketing in context : setting the scene / Chris Hackley by Hackley, Christopher E Material type: Text; Format: print ; Literary form: Not fiction Publication details: Houndsmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, c2013 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 HA MA.
	10.	The best digital marketing campaigns in the world II / Damian Ryan. by Ryan, Damian Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, c2014 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 RY BE.
	11.	Mobile marketing : how mobile technology is revolutionizing marketing, communications, and advertising / Daniel Rowles. by Rowles, Daniel Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; Philadelphia : Kogan Page, 2014 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.872 RO MO.
	12.	Hey whipple squeeze this! : the classic guide to creating great ads / by Luke Sullivan with Sam Bennett. by Sullivan, Luke Bennett, Sam Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, NJ : Wiley, c2012 Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 659.132 SU HE.
	13.	Managing corporate social responsibility : a communication approach / W. Timothy Coombs, Sherry J. Holladay. by Coombs, W. Timothy Holladay, Sherry J Material type: Text; Format: print ; Literary form: Not fiction Publication details: Malden, MA : Wiley-Blackwell, 2011 Online resources: Cover image Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.408 CO MA.