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International business : the new realities S. Tamer Cavusgil, Gary Knight, John R. Riesenberger

by Cavusgil, S. Tamer | Knight, Gary | Riesenberger, John R, 1948-.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Pearson Prentice Hall, c2020Online access: eBook Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): eBook 658/.049.

Understanding cross-cultural management Marie-Joelle Browaeys and Roger Price

by Browaeys, Marie-Joelle | Price, Roger, 1946-.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Harlow : New York : Pearson, c2019Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): eBook 658.3008 BR UN.

Strategic brand management : building, measuring and managing brand equity Kevin Keller

by Keller, Kevin Lane, 1956-.

Edition: 5th ed.Material type: book Book Publisher: New York : Pearson Education, c2020Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): eBook 658.8/27.

Managing change Bernard Burnes

by Burnes, Bernard, 1953-.

Edition: 7th ed.Material type: book Book Publisher: Harlow, England : Pearson, c2017Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): eBook 658.406 BU MA.

Marketing management Philip Kotler, Kevin Lane Keller

by Kotler, Philip | Keller, Kevin Lane, 1956-.

Edition: 16 ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Pearson, c2022Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): eBook 658.8 KO MA.

Operations management Sustainability and Supply Chain Management Jay Heizer, Barry Render and Chuck Munson

by Heizer, Jay.

Edition: 14th ed. Publisher: Pearson, c2023Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): eBook 658.5 HE OP.

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