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Retail buying : from basics to fashion / Richard Clodfelter.

By: Material type: TextTextPublication details: New York : Fairchild Books, c2013 [i.e. 2012].Edition: 4th edDescription: xix, 546 p. : ill. ; 24 cm. + 1 CD-ROM (4 3/4 in.)ISBN:
  • 9781609012779
  • 1609012771
Subject(s): DDC classification:
  • 658.72 23
Summary: "This comprehensive text gives readers the skills and savvy needed to become successful buyers in all areas of retail. With an emphasis on developing a buying strategy, its simple and straightforward approach presents step-by-step instructions for typical buying tasks, such as identifying and understanding potential customers, creating a six-month merchandising plan, and developing sales forecasts. A vast array of activities, drawn from real-world merchandising examples and incorporating current trends, offers readers the opportunity to apply these skills as they would in a professional environment." -- back cover.
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Holdings
Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658.72 CL RE (Browse shelf(Opens below)) Available T0046014

Includes CDROM in front pocket.

Includes bibliographical references (p. 545-546) and index.

"This comprehensive text gives readers the skills and savvy needed to become successful buyers in all areas of retail. With an emphasis on developing a buying strategy, its simple and straightforward approach presents step-by-step instructions for typical buying tasks, such as identifying and understanding potential customers, creating a six-month merchandising plan, and developing sales forecasts. A vast array of activities, drawn from real-world merchandising examples and incorporating current trends, offers readers the opportunity to apply these skills as they would in a professional environment." -- back cover.

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