Strategic marketing management / (Record no. 1256)
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000 -LEADER | |
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fixed length control field | 00699cam a22002654a 4500 |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 040220s2005 nyua 001 0 eng |
LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2004042209 |
INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0471484261 (pbk.) |
CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | DLC |
AUTHENTICATION CODE | |
Authentication code | pcc |
LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.13 |
Item number | .A23 2005 |
DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Edition information | 22 |
DATE AND TIME OF LATEST TRANSACTION | |
control field | 20170126093140.0 |
CONTROL NUMBER | |
control field | 18747 |
CONTROL NUMBER IDENTIFIER | |
control field | UOWD |
MAIN ENTRY--PERSONAL NAME | |
Personal name | Aaker, David A. |
TITLE STATEMENT | |
Title | Strategic marketing management / |
Statement of responsibility, etc. | David A. Aaker. |
EDITION STATEMENT | |
Edition statement | 7th ed. |
PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Hoboken, NJ : |
Name of publisher, distributor, etc. | John Wiley, |
Date of publication, distribution, etc. | c2005. |
PHYSICAL DESCRIPTION | |
Extent | xii, 356 p. : |
Other physical details | ill ; |
Dimensions | 23 cm. |
GENERAL NOTE | |
General note | Includes index. |
STUDY PROGRAM INFORMATION NOTE | |
Program name | MARK344 MARK935 MGMT218 |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Management. |
ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | REGULAR |
Date last seen | Full call number | Barcode | Cost, replacement price | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price |
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26/01/2017 | 658.8 AA ST | T0020420 | 72.95 | 26/01/2017 | REGULAR | Dewey Decimal Classification | University of Wollongong in Dubai | University of Wollongong in Dubai | Main Collection | 04/09/2004 | COOP | 72.95 |