Strategic marketing management /
By: Aaker, David A
Material type: BookPublisher: Hoboken, NJ : John Wiley, c2005.Edition: 7th ed.Description: xii, 356 p. : ill ; 23 cm.ISBN: 0471484261 (pbk.)Program: MARK344 MARK935 MGMT218Subject(s): Marketing -- ManagementDDC classification: 658.8Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.8 AA ST (Browse shelf) | Available | T0020420 |
Total holds: 0
Includes index.
MARK344 MARK935 MGMT218