Essentials of marketing research / (Record no. 13188)

000 -LEADER
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PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
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FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080309s2007 ||||||||||||||||||||eng|u
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780324548273
DATE AND TIME OF LATEST TRANSACTION
control field 20170126094956.0
CONTROL NUMBER
control field 31093
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Zikmund, William G.
TITLE STATEMENT
Title Essentials of marketing research /
Statement of responsibility, etc William G. Zikmund.
EDITION STATEMENT
Edition statement 3rd ed.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Mason, Ohio :
Name of publisher, distributor, etc Thomson/South-Western,
Date of publication, distribution, etc c2007.
PHYSICAL DESCRIPTION
Extent xvii, 414 p. :
Other physical details ill ;
Dimensions 28 cm.
GENERAL NOTE
General note Includes bibliographical references and index.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2009-02-18 AMAUK 2 1 658.8 ZI ES T0035292 2022-11-10 2022-10-22 42.74 2017-01-26 REGULAR

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