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Essentials of marketing research /

By: Zikmund, William G
Material type: BookPublisher: Mason, Ohio : Thomson/South-Western, c2007.Edition: 3rd ed.Description: xvii, 414 p. : ill ; 28 cm.ISBN: 9780324548273Subject(s): Marketing research
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Item type Current location Call number Status Date due Barcode Item holds
REGULAR Main Collection 658.8 ZI ES (Browse shelf) Available T0035292
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Includes bibliographical references and index.

Other editions of this work

Essentials of marketing research / by Zikmund, William G. ©2002

Thomson, (Mason, Ohio :) p. cm. 56

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