| 000 -LEADER |
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| fixed length control field |
00930cam a2200289 a 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
050804s2004 ilua b 001 0 eng d |
| LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2005299348 |
| INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
0975297902 |
| SYSTEM CONTROL NUMBER |
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| System control number |
(OCoLC)ocm57069975 |
| CATALOGING SOURCE |
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| Original cataloging agency |
GO3 |
| Transcribing agency |
GO3 |
| Modifying agency |
OCLCQ |
| -- |
OCL |
| -- |
DLC |
| AUTHENTICATION CODE |
|---|
| Authentication code |
lccopycat |
| LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HF5415 |
| Item number |
.S3525 2004 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
658.8 |
| Edition number |
22 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126093211.0 |
| CONTROL NUMBER |
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| control field |
19071 |
| CONTROL NUMBER IDENTIFIER |
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| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Schneider, Joan. |
| TITLE STATEMENT |
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| Title |
New product launch : |
| Remainder of title |
10 proven strategies / |
| Statement of responsibility, etc |
Joan Schneider with Jeanne Yocum. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Deerfield, Ill. : |
| Name of publisher, distributor, etc |
Stagnito Communications, |
| Date of publication, distribution, etc |
2004. |
| PHYSICAL DESCRIPTION |
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| Extent |
xviii, 256 p. : |
| Other physical details |
ill ; |
| Dimensions |
24 cm. |
| GENERAL NOTE |
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| General note |
"Avoid common launch mistakes drive sales with these winning tactics."--Cover. |
| BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc |
Includes bibliographical references (p. [238]-244) and index. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
New products |
| General subdivision |
Marketing. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing. |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Yocum, Jeanne. |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |