Marketing plans : (Record no. 17961)
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000 -LEADER | |
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fixed length control field | 01040cam a22003374a 4500 |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 101202s2011 enka b 001 0 eng |
LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2010050393 |
NATIONAL BIBLIOGRAPHY NUMBER | |
National bibliography number | GBB0A4279 |
Source | bnb |
NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER | |
Record control number | 015638937 |
Source | Uk |
INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780470669976 |
SYSTEM CONTROL NUMBER | |
System control number | (OCoLC)ocn690904721 |
CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | YDX |
-- | YDXCP |
-- | UKM |
-- | VP@ |
-- | BWX |
-- | CDX |
-- | UKMGB |
-- | DLC |
AUTHENTICATION CODE | |
Authentication code | pcc |
LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.13 |
Item number | .M255 2011 |
DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8/02 |
Edition information | 22 |
OTHER CLASSIFICATION NUMBER | |
Classification number | BUS058000 |
Number source | bisacsh |
SYSTEM CONTROL NUMBER | |
System control number | (IMchF)fol13488998 |
DATE AND TIME OF LATEST TRANSACTION | |
control field | 20170126095628.0 |
CONTROL NUMBER | |
control field | 36381 |
CONTROL NUMBER IDENTIFIER | |
control field | UOWD |
MAIN ENTRY--PERSONAL NAME | |
Personal name | McDonald, Malcolm. |
TITLE STATEMENT | |
Title | Marketing plans : |
Remainder of title | how to prepare them, how to use them / |
Statement of responsibility, etc. | Malcolm McDonald, Hugh Wilson. |
EDITION STATEMENT | |
Edition statement | 7th ed. |
PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Chichester, West Sussex, U.K. : |
Name of publisher, distributor, etc. | Wiley, |
Date of publication, distribution, etc. | 2011. |
PHYSICAL DESCRIPTION | |
Extent | xvi, 573 p. : |
Other physical details | ill. (some col.) ; |
Dimensions | 25 cm. |
BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references and index. |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Management. |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Planning. |
ADDED ENTRY--PERSONAL NAME | |
Personal name | Wilson, Hugh, |
Dates associated with a name | 1962- |
ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | REGULAR |
Date last seen | Full call number | Barcode | Cost, replacement price | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price |
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01/02/2017 | 658.802 MC MA | T0043880 | 40.62 | 26/01/2017 | REGULAR | Dewey Decimal Classification | University of Wollongong in Dubai | University of Wollongong in Dubai | Main Collection | 19/11/2011 | AMAUS | 40.62 |