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Marketing plans : how to prepare them, how to use them / Malcolm McDonald, Hugh Wilson.

By: Contributor(s): Material type: TextTextPublication details: Chichester, West Sussex, U.K. : Wiley, 2011.Edition: 7th edDescription: xvi, 573 p. : ill. (some col.) ; 25 cmISBN:
  • 9780470669976
Subject(s): DDC classification:
  • 658.8/02 22
LOC classification:
  • HF5415.13 .M255 2011
Other classification:
  • BUS058000
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Holdings
Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658.802 MC MA (Browse shelf(Opens below)) Checked out 04/11/2025 T0043880

Includes bibliographical references and index.

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