| 000 -LEADER |
|---|
| fixed length control field |
01080nam a22003494a 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
100511s2012 enka b 001 0 eng |
| LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2010287684 |
| NATIONAL BIBLIOGRAPHY NUMBER |
|---|
| National bibliography number |
GBA822493 |
| Source |
bnb |
| NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER |
|---|
| Record control number |
014530718 |
| Source |
Uk |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
978-0500516232 (hbk.) |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0500514054 (hbk.) |
| SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)ocn212431284 |
| CATALOGING SOURCE |
|---|
| Original cataloging agency |
UKM |
| Transcribing agency |
UKM |
| Modifying agency |
BTCTA |
| -- |
YDXCP |
| -- |
IXA |
| -- |
DLC |
| AUTHENTICATION CODE |
|---|
| Authentication code |
ukblcatcopy |
| -- |
lccopycat |
| LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5823 |
| Item number |
.B27 2008 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.1 |
| Edition number |
22 |
| SYSTEM CONTROL NUMBER |
|---|
| System control number |
(IMchF)fol13171051 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126095832.0 |
| CONTROL NUMBER |
|---|
| control field |
52020 |
| CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Barry, Pete. |
| Fuller form of name |
(Pete S.) |
| TITLE STATEMENT |
|---|
| Title |
The advertising concept book : |
| Remainder of title |
think now, design later : a complete guide to creative ideas, strategies and campaigns / |
| Statement of responsibility, etc |
Pete Barry. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
London : |
| Name of publisher, distributor, etc |
Thames & Hudson, |
| Date of publication, distribution, etc |
2012. |
| EDITION STATEMENT |
|---|
| Edition statement |
2nd ed. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
296 p. : |
| Other physical details |
ill. ; |
| Dimensions |
25 cm. |
| BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references (p. 268) and index. |
| STUDY PROGRAM INFORMATION NOTE |
|---|
| Program name |
MARK940 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Advertising. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Advertising campaigns. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Advertising copy. |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |