000 -LEADER |
fixed length control field |
01317nam a2200373 a 4500 |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
080121s2008 njuab b 001 0 eng c |
NATIONAL BIBLIOGRAPHY NUMBER |
National bibliography number |
GBA819171 |
Source |
bnb |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780131579101 (pbk) : |
Terms of availability |
No price |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
013157910X (pbk.) : |
Terms of availability |
No price |
SYSTEM CONTROL NUMBER |
System control number |
(UkOxU)UkOxUb16641878 |
CATALOGING SOURCE |
Original cataloging agency |
UkOxU |
Language of cataloging |
eng |
Transcribing agency |
UkOxU |
Modifying agency |
Uk |
AUTHENTICATION CODE |
Authentication code |
ukscp |
DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Edition number |
22 |
SYSTEM CONTROL NUMBER |
System control number |
(Uk)014484362 |
DATE AND TIME OF LATEST TRANSACTION |
control field |
20170126095943.0 |
CONTROL NUMBER |
control field |
53069 |
CONTROL NUMBER IDENTIFIER |
control field |
UOWD |
MAIN ENTRY--PERSONAL NAME |
Personal name |
Solomon, Michael R. |
TITLE STATEMENT |
Title |
Marketing : |
Remainder of title |
real people, real choices / |
Statement of responsibility, etc |
Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart. |
EDITION STATEMENT |
Edition statement |
5th ed. [International]. |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Upper Saddle River, NJ : |
Name of publisher, distributor, etc |
Pearson/Prentice Hall, |
Date of publication, distribution, etc |
c2008. |
PHYSICAL DESCRIPTION |
Extent |
xxxii, 608 p. : |
Other physical details |
ill. (chiefly col.), map ; |
Dimensions |
28 cm. |
GENERAL NOTE |
General note |
At head of cover: "Pearson International Edition." |
GENERAL NOTE |
General note |
Previous ed.: 2006. |
GENERAL NOTE |
General note |
Includes folded 'tear-out template' which comprises study plan and world map. |
BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references (p. 565-577) and index. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
Form subdivision |
Textbooks. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
General subdivision |
Vocational guidance. |
LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
Topical term or geographic name as entry element |
Management and Business Studies |
Source of heading or term |
blcoll |
ADDED ENTRY--PERSONAL NAME |
Personal name |
Marshall, Greg W. |
ADDED ENTRY--PERSONAL NAME |
Personal name |
Stuart, Elnora W. |
ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
REGULAR |