Marketing : real people, real choices /
By: Solomon, Michael R
Title By: Marshall, Greg W | Stuart, Elnora W
Material type:
BookPublisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2008.Edition: 5th ed. [International].Description: xxxii, 608 p. : ill. (chiefly col.), map ; 28 cm.ISBN: 9780131579101 (pbk) :; 013157910X (pbk.) :Subject(s): Marketing | Marketing -- Textbooks | Marketing -- Vocational guidance | Management and Business StudiesDDC classification: 658.8
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 SO MA (Browse shelf) | Available | T0047018 |
Total holds: 0
At head of cover: "Pearson International Edition."
Previous ed.: 2006.
Includes folded 'tear-out template' which comprises study plan and world map.
Includes bibliographical references (p. 565-577) and index.