UOWD Library

Marketing : (Record no. 20941)

000 -LEADER
fixed length control field 00836cam a2200277 a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120619s2013 vraac b 001 0 eng d
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780195573558
SYSTEM CONTROL NUMBER
System control number (OCoLC)796994248
CATALOGING SOURCE
Original cataloging agency ANL
Language of cataloging eng
Modifying agency ANL
AUTHENTICATION CODE
Authentication code anuc
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 23
-- 658.8/630
SYSTEM CONTROL NUMBER
System control number (AuCNLKIN)000049557526
DATE AND TIME OF LATEST TRANSACTION
control field 20170126100024.0
CONTROL NUMBER
control field 53629
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Sharp, Byron.
TITLE STATEMENT
Title Marketing :
Remainder of title theory, evidence, practice /
Statement of responsibility, etc Byron Sharp.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc South Melbourne, Vic. :
Name of publisher, distributor, etc Oxford University Press,
Date of publication, distribution, etc 2013.
PHYSICAL DESCRIPTION
Extent liv, 609 p. :
Other physical details ill. (some col.), ports. ;
Dimensions 25 cm.
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 572-596) and index.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Professions
General subdivision Marketing.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Industrial management.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2013-05-01 AMAUS 658.8 SH MA T0047811 2017-01-26 93.90 2017-01-26 REGULAR

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