Marketing : theory, evidence, practice /
By: Sharp, Byron
Material type:
BookPublisher: South Melbourne, Vic. : Oxford University Press, 2013.Description: liv, 609 p. : ill. (some col.), ports. ; 25 cm.ISBN: 9780195573558Subject(s): Marketing -- Management | Professions -- Marketing | Industrial managementDDC classification: 658.8
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 SH MA (Browse shelf) | Available | T0047811 |
Total holds: 0
Includes bibliographical references (p. 572-596) and index.