| LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2015019451 |
| INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781292016627 |
| INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
1292016620 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Call number |
650.072 SA RE |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Authors |
Saunders, Mark, |
| Dates |
1959- |
| TITLE STATEMENT |
|---|
| Title |
Research methods for business students |
| Statement of responsibility, etc |
Mark Saunders, Philip Lewis, Adrian Thornhill |
| EDITION STATEMENT |
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| Edition |
7th ed. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
New York : |
| Publisher |
Pearson Education, |
| Date |
2015. |
| PHYSICAL DESCRIPTION |
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| Extent |
xxv, 741 p. : |
| Other Details |
ill. ; |
| Size |
28 cm. |
| GENERAL NOTE |
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| General note |
Revised edition of Research methods for business students, 2012. |
| CONTENTS |
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| Contents |
Preface -- Contributors -- Publisher's acknowledgements -- Business and management research, reflective diaries and the purpose of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophies and approaches to reasoning -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Using secondary data -- Collecting primary data through observation -- Collecting primary data using semi-structured, in-depth and group interviews -- Collecting primary data using questionnaires -- Analysing quantitative data -- Analysing qualitative data -- Writing and presenting your project report -- Bibliography -- Appendices -- Glossary -- Index. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Business |
| General |
Research |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Business |
| General |
Research |
| -- |
Data processing |
| ADDED ENTRY |
|---|
| Name |
Lewis, Philip, |
| Dates |
1945- |
| ADDED ENTRY |
|---|
| Name |
Thornhill, Adrian |
| ELECTRONIC LOCATION AND ACCESS |
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| Uniform Resource Identifier |
https://uowd.box.com/s/c3rz687ewty5io9iy1243qaqy2cx9be6 |
| Public note |
Location Map |
| MAIN ENTRY--PERSONAL NAME |
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35235 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| -- |
481 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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35098 |
| ADDED ENTRY |
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11518 |
| ADDED ENTRY |
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35099 |