Ethics in social marketing (Record no. 28425)
[ view plain ]
LIBRARY OF CONGRESS CONTROL NUMBER | |
---|---|
LC control number | 00061750 |
ISBN | |
International Standard Book Number | 9780878408207 |
DEWEY DECIMAL CLASSIFICATION NUMBER | |
Call number | 174/.4 |
TITLE STATEMENT | |
Title | Ethics in social marketing |
Statement of responsibility, etc. | edited by Alan R. Andreasen |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Washington, D.C. : |
Publisher | Georgetown University Press, |
Date | c2001. |
PHYSICAL DESCRIPTION | |
Extent | ix, 212 p. : |
Other Details | ill. ; |
Size | 24 cm. |
BIBLIOGRAPHY, ETC. NOTE | |
Note | Includes bibliographical references and index. |
SUMMARY | |
Summary | Introduces several ethical issues in social marketing--marketing for social causes, such as adoption or the prevention of drug use--discussing contexts in which many ethical problems occur and how to go about solving them. |
STUDY PROGRAM | |
Program name | MARK920 |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Heading | Social marketing |
General | Moral and ethical aspects |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Heading | Marketing |
General | Ethical aspects |
ADDED ENTRY | |
Personal name | Andreasen, Alan R., |
Dates | 1934- |
ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | <a href="https://uowd.box.com/s/n8y450al2ckngb55mj94i0499dltaz12">https://uowd.box.com/s/n8y450al2ckngb55mj94i0499dltaz12</a> |
Public note | Location Map |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
-- | 41891 |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
-- | 41892 |
ADDED ENTRY | |
-- | 41893 |
Date last seen | Full call number | Barcode | Cost, replacement price | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Permanent location | Current location | Shelving location | Date acquired | Source of acquisition |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
26/01/2017 | 174.4 ET HI | T0053421 | 59.82 | 26/01/2017 | REGULAR | Dewey Decimal Classification | University of Wollongong in Dubai | University of Wollongong in Dubai | Main Collection | 11/02/2016 | ABE | ||||
26/01/2017 | 174.4 ET HI | T0053422 | 59.82 | 26/01/2017 | REGULAR | Dewey Decimal Classification | University of Wollongong in Dubai | University of Wollongong in Dubai | Main Collection | 11/02/2016 | ABE |