| 000 -LEADER |
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| fixed length control field |
01265cam a2200349 a 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
070621s2008 njua b 001 0 eng |
| LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2007024980 |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780131986220 |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0131986228 (13: 978-0-13-198622-0) |
| CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| GEOGRAPHIC AREA CODE |
|---|
| Geographic area code |
n-us--- |
| LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
GV188.3.U6 |
| Item number |
S29 2008 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
790.2 |
| Edition number |
22 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126093512.0 |
| CONTROL NUMBER |
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| control field |
21258 |
| CONTROL NUMBER IDENTIFIER |
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| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sayre, Shay. |
| TITLE STATEMENT |
|---|
| Title |
Entertainment marketing & communication : |
| Remainder of title |
selling branded performance, people, and places / |
| Statement of responsibility, etc |
Shay Sayre. |
| VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Entertainment marketing and communication |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Upper Saddle River, N.J. : |
| Name of publisher, distributor, etc |
Pearson/Prentice Hall, |
| Date of publication, distribution, etc |
c2008. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xxii, 489 p. : |
| Other physical details |
ill ; |
| Dimensions |
23 cm. |
| BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Leisure industry |
| Geographic subdivision |
United States |
| General subdivision |
Marketing. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Performing arts |
| Geographic subdivision |
United States |
| General subdivision |
Marketing. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Entertainment events |
| Geographic subdivision |
United States |
| General subdivision |
Marketing. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Amusements |
| Geographic subdivision |
United States |
| General subdivision |
Marketing. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Tourism |
| Geographic subdivision |
United States |
| General subdivision |
Marketing. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Recreation |
| Geographic subdivision |
United States |
| General subdivision |
Marketing. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Consumer behavior |
| Geographic subdivision |
United States. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Communication in marketing |
| Geographic subdivision |
United States. |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |