000 -LEADER |
fixed length control field |
00877cam a22002774a 4500 |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
010920s2002 nyu b 001 0 eng |
LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2001046819 |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
047140179X (cloth : alk. paper) |
CATALOGING SOURCE |
Original cataloging agency |
DLC |
Transcribing agency |
DLC |
Modifying agency |
DLC |
AUTHENTICATION CODE |
Authentication code |
pcc |
LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
GT3405 |
Item number |
.H69 2002 |
DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.4/56 |
Edition number |
21 |
DATE AND TIME OF LATEST TRANSACTION |
control field |
20170126093646.0 |
CONTROL NUMBER |
control field |
22444 |
CONTROL NUMBER IDENTIFIER |
control field |
UOWD |
MAIN ENTRY--PERSONAL NAME |
Personal name |
Hoyle, Leonard H. |
TITLE STATEMENT |
Title |
Event marketing : |
Remainder of title |
how to successfully promote events, festivals, conventions, and expositions / |
Statement of responsibility, etc |
Leonard H. Hoyle. |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New York : |
Name of publisher, distributor, etc |
J. Wiley, |
Date of publication, distribution, etc |
c2002. |
PHYSICAL DESCRIPTION |
Extent |
xxiv, 224 p ; |
Dimensions |
25 cm. |
SERIES STATEMENT |
Series statement |
The Wiley event management series |
BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references (p. 209-215) and index. |
STUDY PROGRAM INFORMATION NOTE |
Program name |
HDR974 |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Special events |
General subdivision |
Marketing. |
SERIES ADDED ENTRY--UNIFORM TITLE |
Uniform title |
The Wiley event management series. |
ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
REGULAR |