Event marketing : (Record no. 4901)

000 -LEADER
fixed length control field 00877cam a22002774a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 010920s2002 nyu b 001 0 eng
LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2001046819
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 047140179X (cloth : alk. paper)
CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
AUTHENTICATION CODE
Authentication code pcc
LIBRARY OF CONGRESS CALL NUMBER
Classification number GT3405
Item number .H69 2002
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4/56
Edition number 21
DATE AND TIME OF LATEST TRANSACTION
control field 20170126093646.0
CONTROL NUMBER
control field 22444
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Hoyle, Leonard H.
TITLE STATEMENT
Title Event marketing :
Remainder of title how to successfully promote events, festivals, conventions, and expositions /
Statement of responsibility, etc Leonard H. Hoyle.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc J. Wiley,
Date of publication, distribution, etc c2002.
PHYSICAL DESCRIPTION
Extent xxiv, 224 p ;
Dimensions 25 cm.
SERIES STATEMENT
Series statement The Wiley event management series
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 209-215) and index.
STUDY PROGRAM INFORMATION NOTE
Program name HDR974
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Special events
General subdivision Marketing.
SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title The Wiley event management series.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2010-10-11 F. Delbanco 658.456 HO EV T0040203 2017-01-26 50.92 2017-01-26 REGULAR

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