Event marketing : how to successfully promote events, festivals, conventions, and expositions /
By: Hoyle, Leonard H
Material type:
BookSeries: The Wiley event management series.Publisher: New York : J. Wiley, c2002.Description: xxiv, 224 p ; 25 cm.ISBN: 047140179X (cloth : alk. paper)Program: HDR974Subject(s): Special events -- MarketingDDC classification: 658.4/56
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.456 HO EV (Browse shelf) | Available | T0040203 |
Total holds: 0
Includes bibliographical references (p. 209-215) and index.
HDR974