Strategic marketing : (Record no. 6088)
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000 -LEADER | |
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fixed length control field | 00773cam a22002654a 4500 |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 991214s2000 enka b 001 0 eng |
LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 99087270 |
INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0415208106 (hbk.) |
INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0415208114 (pbk.) |
CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | DLC |
AUTHENTICATION CODE | |
Authentication code | pcc |
LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.135 |
Item number | .P76 2000 |
DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8/02 |
Edition information | 21 |
DATE AND TIME OF LATEST TRANSACTION | |
control field | 20170126093822.0 |
CONTROL NUMBER | |
control field | 23647 |
CONTROL NUMBER IDENTIFIER | |
control field | UOWD |
MAIN ENTRY--PERSONAL NAME | |
Personal name | Proctor, Tony. |
TITLE STATEMENT | |
Title | Strategic marketing : |
Remainder of title | an introduction / |
Statement of responsibility, etc. | Tony Proctor. |
PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | London ; |
-- | New York : |
Name of publisher, distributor, etc. | Routledge, |
Date of publication, distribution, etc. | 2000. |
PHYSICAL DESCRIPTION | |
Extent | xvii, 318 p. : |
Other physical details | ill ; |
Dimensions | 26 cm. |
BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references (p. [303]-312) and index. |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Decision making. |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Management. |
ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | REGULAR |
Date last seen | Full call number | Barcode | Cost, replacement price | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
26/01/2017 | 658.802 PR ST | T0026454 | 17.81 | 26/01/2017 | REGULAR | Dewey Decimal Classification | University of Wollongong in Dubai | University of Wollongong in Dubai | Main Collection | 27/02/2006 | AMAUK | 17.81 |