A framework for marketing management / (Record no. 83)

MARC details
000 -LEADER
fixed length control field 00869pam a22002774a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 000404s2001 njua b 001 0 eng
LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 00039180
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0130185256
CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
AUTHENTICATION CODE
Authentication code pcc
LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .K636 2001
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition information 21
DATE AND TIME OF LATEST TRANSACTION
control field 20170126092949.0
CONTROL NUMBER
control field 17561
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
TITLE STATEMENT
Title A framework for marketing management /
Statement of responsibility, etc. Philip Kotler.
PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J. :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. c2001.
PHYSICAL DESCRIPTION
Extent xv, 352 p. :
Other physical details ill ;
Dimensions 24 cm.
GENERAL NOTE
General note "'A framework for marketing management' is a condensed version of 'Marketing management'"--Preface.
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
STUDY PROGRAM INFORMATION NOTE
Program name TBS904
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
Title of a work Marketing management.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Date last seen Total checkouts Total renewals Full call number Barcode Date last checked out Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price
01/08/2019 1 2 658.8 KO FR T0015744 18/07/2019 175.00 26/01/2017 REGULAR   Dewey Decimal Classification       University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 11/11/2001 University Bookshop Sharjah 175.00