Strategic market management / (Record no. 9940)
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000 -LEADER | |
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fixed length control field | 00555cam a2200217u 4500 |
PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
fixed length control field | ta |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 040207s2001 ||||||||||||||||||||eng|u |
INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0471359955 |
Terms of availability | A$80.95 |
DATE AND TIME OF LATEST TRANSACTION | |
control field | 20170126094454.0 |
CONTROL NUMBER | |
control field | 27688 |
CONTROL NUMBER IDENTIFIER | |
control field | UOWD |
MAIN ENTRY--PERSONAL NAME | |
Personal name | Aaker, David A. |
TITLE STATEMENT | |
Title | Strategic market management / |
Statement of responsibility, etc. | David A. Aaker. |
EDITION STATEMENT | |
Edition statement | 6th ed. |
PUBLICATION, DISTRIBUTION, ETC. | |
Name of publisher, distributor, etc. | Wiley, |
Date of publication, distribution, etc. | 2001. |
Place of publication, distribution, etc. | New York :. |
PHYSICAL DESCRIPTION | |
Extent | xiv, 338 p. : |
Other physical details | ill ; |
Dimensions | 23 cm. |
GENERAL NOTE | |
General note | includes index. |
STUDY PROGRAM INFORMATION NOTE | |
Program name | MARK314 MARK935 |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Management. |
ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | REGULAR |
Date last seen | Full call number | Barcode | Cost, replacement price | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price |
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26/01/2017 | 658.8 AA ST | T0020833 | 80.95 | 26/01/2017 | REGULAR | Dewey Decimal Classification | University of Wollongong in Dubai | University of Wollongong in Dubai | Main Collection | 07/02/2004 | COOP | 80.95 |