Strategic market management / (Record no. 9940)

000 -LEADER
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PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
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FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	040207s2001 \|\|\|\|\|\|\|\|\|\|\|\|\|\|\|\|\|\|\|\|eng\|u
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0471359955
Terms of availability	A$80.95
DATE AND TIME OF LATEST TRANSACTION
control field	20170126094454.0
CONTROL NUMBER
control field	27688
CONTROL NUMBER IDENTIFIER
control field	UOWD
MAIN ENTRY--PERSONAL NAME
Personal name	Aaker, David A.
TITLE STATEMENT
Title	Strategic market management /
Statement of responsibility, etc	David A. Aaker.
EDITION STATEMENT
Edition statement	6th ed.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc	Wiley,
Date of publication, distribution, etc	2001.
Place of publication, distribution, etc	New York :.
PHYSICAL DESCRIPTION
Extent	xiv, 338 p. :
Other physical details	ill ;
Dimensions	23 cm.
GENERAL NOTE
General note	includes index.
STUDY PROGRAM INFORMATION NOTE
Program name	MARK314 MARK935
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing
General subdivision	Management.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type	REGULAR

Holdings
Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Permanent Location	Current Location	Shelving location	Date acquired	Source of acquisition	Full call number	Barcode	Date last seen	Cost, replacement price	Price effective from	Koha item type
				University of Wollongong in Dubai	University of Wollongong in Dubai	MAIN	2004-02-07	COOP	658.8 AA ST	T0020833	2017-01-26	80.95	2017-01-26	REGULAR

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