Strategic market management /
By: Aaker, David A
Material type: BookPublisher: New York :. Wiley, 2001.Edition: 6th ed.Description: xiv, 338 p. : ill ; 23 cm.ISBN: 0471359955Program: MARK314 MARK935Subject(s): Marketing -- ManagementItem type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.8 AA ST (Browse shelf) | Available | T0020833 |
Total holds: 0
includes index.
MARK314 MARK935