In search of stupidity : over 20 years of high-tech marketing disasters /
By: Chapman, Merrill R
Material type:
BookPublisher: Berkeley, CA : Apress, c2003.Description: p. cm.ISBN: 1590591046 (hardcover : alk. paper)Program: TBS904 MARK922Subject(s): Computer software industry -- Management -- Case studies | Computer industry -- Management -- Case studies | Business failures -- Case studiesDDC classification: 338.4/7004 Online resources: Location Map
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 338.47004 CH SE (Browse shelf) | Available | T0021887 |
Total holds: 0
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| 338.47 SU ST Sustainable luxury and social entrepreneurship, vol ll: | 338.47 TH DE Deluxe : | 338.47004 CH IN In search of stupidity : | 338.47004 CH SE In search of stupidity : | 338.47004 CH SE In search of stupidity : | 338.47004 VO DO Dogfight : | 338.47004092273 FI VA Valley of genius : |
TBS904 MARK922