Marketing : concepts and strategies /
By: Dibbs, Sally
Title By: Simkin, Lyndon | Pride, William M | Ferrell, O.C
Material type: BookPublisher: Boston :. Houghton Mifflin, 2006.Edition: 5th European ed.Description: xviii, 878 p. : ill ; 25 cm.ISBN: 061853203XProgram: TBS952 TBS982Subject(s): MarketingItem type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.8 DI MA (Browse shelf) | Available | T0032181 | ||
REGULAR | University of Wollongong in Dubai Main Collection | 658.8 DI MA (Browse shelf) | Available | T0032182 |
Total holds: 0
, Shelving location: Main Collection Close shelf browser
658.8 DI GI Digital minds : 12 things every business needs to know about digital marketing / | 658.8 DI MA Marketing management. | 658.8 DI MA Marketing : concepts and strategies / | 658.8 DI MA Marketing : concepts and strategies / | 658.8 DI MA Marketing : concepts and strategies / | 658.8 DO AR The art and science of marketing : marketing for marketing managers / | 658.8 DO MA Marketing management and strategy / |
Includes bibliographical references and indexes.
TBS952 TBS982