Business market management : understanding, creating and delivering value / James C. Anderson, James A. Narus, Das Narayandas.
Material type:
- 9780132089968
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.8 AN BU (Browse shelf(Opens below)) | Available | T0040464 |
Previous ed.: published as by James C. Anderson and James A. Narus. 2004. Includes bibliographical references and index.
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