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Global marketing / Michael R. Czinkota, Ilkka A. Ronkainen.

By: Contributor(s): Material type: TextTextSeries: The Dryden Press series in marketingPublication details: Fort Worth, TX : Dryden Press, c1996.Description: 648 p. : ill. (some col.) ; 26 cmISBN:
  • 0030106494
Subject(s): DDC classification:
  • 658.8/48 20
LOC classification:
  • HF1416 .C948 1996
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Holdings
Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658.848 CZ GL (Browse shelf(Opens below)) Available T0012538
REGULAR University of Wollongong in Dubai Main Collection 658.848 CZ GL (Browse shelf(Opens below)) Available T0012539
Browsing University of Wollongong in Dubai shelves, Shelving location: Main Collection Close shelf browser (Hides shelf browser)
658.848 CA IN International marketing / 658.848 CA IN International marketing / 658.848 CA IN International marketing / 658.848 CZ GL Global marketing / 658.848 CZ GL Global marketing / 658.848 CZ IN International marketing / 658.848 CZ IN International marketing /

Includes bibliographical references and index.

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