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Marketing management /

By: Kotler, Philip, 1931-
Title By: Keller, Kevin Lane, 1956-
Material type: BookPublisher: Upper Saddle River, NJ. : Pearson Prentice Hall, c2014.Edition: 14th ed.Description: 714 p. ;118 various pages : col. ill. ; 28 cm.ISBN: 9780273753360Program: MARK922, TBS904 MARK904Subject(s): Marketing -- ManagementDDC classification: 0
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Item type Home library Call number Status Date due Barcode Item holds
REGULAR University of Wollongong in Dubai
Main Collection
658.8 KO MA (Browse shelf) Available T0052113
Total holds: 0

Includes bibliographical references and index.

MARK922, TBS904 MARK904

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