Advocacy : championing ideas and influencing others /
By: Daly, John A
Material type:
BookPublisher: New Haven : Yale University Press, c2011.Description: vi, 387 p. ; 25 cm.ISBN: 9780300167757Subject(s): Branding (Marketing) | Social interaction | Communication in marketingDDC classification: 302.2 Online resources: Location Map
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 302.2 DA AD (Browse shelf) | Available | T0035523 |
Total holds: 0
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| 302.2 BE CO Communication : | 302.2 BO CO Communication across cultures : | 302.2 CU LT A cultural approach to interpersonal communication : | 302.2 DA AD Advocacy : | 302.2 DU BA The basics of communication : | 302.2 DU CO Communicating social change : | 302.2 FI CO Communication in organizations / |
"The authoritative guide to selling concepts, compelling action, and getting results"- Book Cover.
Includes bibliographical references and index.