Content rules : how to create killer blogs, podcasts, videos, e-books, webinars (and more) that engage customers and ignite your business /
By: Handley, Ann
Title By: Chapman, C. C. (Charles C.)
Material type:
BookPublisher: Hoboken, NJ : Wiley, c2012.Edition: Rev. and updated.Description: xxiv, 293 p. : ill. ; 23 cm.ISBN: 9781118232606 (pbk.); 1118232607Subject(s): Internet marketing | Social media | Web sites -- Design | Internet marketing | Social media | Web sites -- DesignDDC classification: 658.8/72
Summary:
A guide to creating Web content and building a customer base that provides information and advice on storytelling, journalism, finding an authentic voice, leverage social media and social tools, creating a publishing schedule, and other related topics.
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.872 HA CO (Browse shelf) | Available | T0049023 |
Total holds: 0
, Shelving location: Main Collection Close shelf browser
A guide to creating Web content and building a customer base that provides information and advice on storytelling, journalism, finding an authentic voice, leverage social media and social tools, creating a publishing schedule, and other related topics.
Includes bibliographical references and index.
Adult Follett Library Resources.
Adult.