Advertising and public relations law /
By: Moore, Roy L
Title By: Maye, Carmen | Collins, Erik
Material type:
BookPublisher: New York, NY : Routledge, 2011.Edition: 2nd ed.Description: x, 468 p. : forms ; 24 cm.ISBN: 9780415965484; 9780415965484 (pbk.); 9780203845875 (ebk.)Subject(s): Advertising laws -- United States | Public relations and law -- United StatesDDC classification: 343.73/082 Online resources: Location Map
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
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| REGULAR | University of Wollongong in Dubai Main Collection | 343.73082 MO AD (Browse shelf) | Available | T0049598 |
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| 343.7305266 BL TA Tax planning and compliance for tax-exempt organizations : | 343.730668 HO PR Private foundations : | 343.730725 CO PR Priceless : | 343.73082 MO AD Advertising and public relations law / | 343.730858 SO DI The digital person : | 343.730858 SO DI The digital person : | 343.7309 CR EL Electronic media law and regulation / |
Includes bibliographical references (p. [432]-459) and index.
The First Amendment -- The development of commercial speech doctrine -- Public interest information as commercial speech -- Defamation, product disparagement and related torts -- Invasion of privacy : false light, private facts and intrusion and other related torts -- Invasion of privacy : misappropriation and right of publicity -- Copyright -- Patents and trademarks -- Other ways to protect "ideas" -- The Federal Trade Commission, the Food and Drug Administration and the Securities and Exchange Commission -- Other federal and state regulation of commercial speech -- Access to information, free press/ fair trial, journalist privilege, and other issues related to news gathering/dissemination.