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Strategic market management / David A. Aaker.
Material type:
TextPublication details: Hoboken, NJ : Wiley, c2008.Edition: 8th edDescription: xii, 322 p. : ill ; 23 cmISBN: - 9780470056233 (pbk. : alk. paper)
- 0470056231 (pbk. : alk. paper)
- HF5415.13 .A23 2008
| Item type | Current library | Call number | Status | Date due | Barcode | Course reserves | |
|---|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 AA ST (Browse shelf(Opens below)) | Available | T0032295 | |||
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 AA ST (Browse shelf(Opens below)) | Available | T0032210 |
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| 658.78822 ZY LE Lean distribution : | 658.8 AA ST Strategic marketing management / | 658.8 AA ST Strategic market management / | 658.8 AA ST Strategic market management / | 658.8 AA ST Strategic market management : | 658.8 AA ST Strategic market management : | 658.8 AA ST Strategic market management : |
Includes bibliographical references and index.
MARK344 MARK935
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